
Trump tariffs off the table: Shimano, Trek, and Specialized take legal action
Last year, U.S. President Donald Trump imposed high tariffs on Chinese bicycles and components, but those tariffs have since been overturned by the U.S. Supreme Court. In response, major bike brands like Shimano, Trek, and Specialized, along with other companies, are filing claims with the Court for International Trade to recover the tariffs paid. Due to the large number of lawsuits, the court is now implementing a queue system for new claims.
The tariffs had a significant impact on the cycling industry: some brands raised their prices, limited imports, or canceled deliveries. SRAM and PeopleForBikes warned about the consequences for the U.S. market. Last year, Trek and Specialized already increased their prices in response to the tariffs.
Meanwhile, legal experts warn that Trump's new 10% tariffs may also be unlawful. Brompton is already responding to the tariffs by scaling back its U.S. presence. The London-based folding bike manufacturer closed stores in New York and Washington and postponed expansion plans in places like Los Angeles. In Business Matters, Brompton CEO Will Butler-Adams said China is now the key market due to its more stable policies and predictable market conditions.
Rapha
Rapha is also adapting: four out of five of its U.S. clubhouses are closing. However, the brand is not leaving the U.S. entirely and is collaborating with USA Cycling in preparation for the 2028 Olympic Games in Los Angeles.